A kinder way to quit

Come back to the things you love.

Favorite Things walks with you through prepare, quit, and live. We help you put what you already love back into the week, guided by scientific research so you have the highest possible chance of success.

The next cohort starts in January 2027.

Take the readiness test

A person walking away down a leaf-covered path through orange autumn trees.

The problem

Quitting is hard when the day still has holes.

Most quit plans take the cigarette away and leave the rest of the day untouched. The old pause wins again, because nothing kind is waiting.

  • In the day

    Work, waiting, and evenings still have the same gaps. If nothing you love fills them, the habit will.

  • In your feelings

    It is easy to fear that life will feel smaller, or that you will be bored and fail.

  • What is fair

    A kind quit should give you more of your life. It should not leave the week emptier.

A guide beside you

You do not have to do this on willpower alone.

We are here to listen to how your week already goes, and to what you already love. Along the whole journey we use education, medication, and lifestyle support together.

  • Education

    You learn what the urge is, and what actually helps in the moment you are in.

  • Medication

    If you want it, we help you talk with a clinician in time. These medicines usually need to start before quit day.

  • Lifestyle

    You practice favorite things in the days you already live, so the new pause is familiar before you need it.

The plan

Prepare. Quit. Live.

The same three supports stay with you in every phase. Favorite things are how the days get filled.

  1. Prepare

    Before quit day, you learn what to expect, decide about medication with a clinician, and practice the things you love while the habit is still here.

  2. Quit

    Quit day arrives with education, a medication plan if you chose one, and a favorite thing already waiting. The urge has somewhere kind to go.

  3. Live

    After quit day you keep all three. Favorite things become how the week goes, and the support stays while that life settles.

If this works

Quit day has somewhere to go.

Walks, tea, people, a quiet corner. A short break that feels like you. When the craving comes, you already know a kind next step that fits the time you have.

If you wait

Quit day can arrive empty.

If nothing kind is waiting, the old habit is still the only familiar comfort, and willpower is the only plan.

January 2027

Your week can start filling with the next cohort.

Join us and begin with what you already love. If you want to see whether this is the right time, take the readiness test first.

Take the readiness test